000 00275nam a2200121Ia 4500
001 730
008 161209s9999 xx 000 0 und d
020 _a9780471429661
100 1 _aSergio Zyman
245 1 0 _aend of the advertising as we know it
260 _bWiley
942 _cCA
999 _c7838
_d7838